SAYE Sant Jordi

For those who don't know the story behind this magical day in BCN, Sant Jordi is a cultural celebration in Catalonia similar to St. Valentine's Day. It's a day when people express their love by giving books and roses as gifts. Legend has it that Sant Jordi saved his princess by slaying a dragon, and from the dragon's blood grew a rose bush.

To celebrate this special day, we did a unique event at Sabio Infante where we offered rose-shaped key chains, a second-hand book exchange and takeaway coffee. These limited quantity keychains were made with leftover vegan leather from the M'89 Hi Green.

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An exclusive celebration in Barcelona that promoted sustainability and love.